HONEYWELL

Role: Senior Art Director

Global Site Design
Krystle designed a library of components and page templates to serve as the foundation across all of Honeywell sites.

“Krystle Lilliestierna, who has served as our lead AD, spent countless hours working through template after template alongside Honeywell clients and dev partners. Krystle was the lead voice on every single client presentation, every QA review, and more. We would be nowhere without her leadership.”
– Account lead

Building Technologies Site Design
buildings.honeywell.com

We did such an amazing job on Honeywell.com that we won the business to expand the new design into their Building Technologies sites.

Our assignment for was to consolidate approximately 20 Honeywell building sites, each with their own teams, goals, looks and undefined messaging into a single, unified site. With a small but mighty team, we audited every page of these sites, created an all-new, ever changing site map, a messaging and a voice and tone guide, and dozens of annotated components and page templates. We also selected hundreds of images, handled SEO and managed a complex relationship with a third-party development company.

After months of getting clients around the world to march to a single drumbeat, we launched their new site with 120 vibrant, ambitious pages built on the AEM platform. We have a delighted client who shows off their site pages like pictures of their grandchildren. And one of our favorite quotes: “You understand our business better than we do!”