BUICK: REESE’S BOOK CLUB IN-VEHICLE APP
Role: Associate Creative Director
Client: Buick | CLM CRM
In collaboration with Hello Sunshine, we worked with the amazing Jasmine Guillory, author of book club pick “The Proposal,” to give Buick owners step-by-step instructions on how to use the Buick-exclusive Reese’s Book Club In-Vehicle App, powered by Audiobooks.com.